A joint BoschxRichter survey suggests Hungarians are less worried about technology racing ahead than the “digital detox” trend might imply. Many see innovation as a way to make everyday life easier.
Living longer is one thing. Living well is another. That was the starting point for a 2026 research project by the Bosch Group in Hungary and Richter Gedeon Plc., which set out to ask how innovation can help people live not just longer, but fuller and happier lives. The results of a representative opinion poll of the Hungarian population aged 16 and over were presented at the BoschxRichter Innovators’ Day on 23 September.
Beyond longevity
The idea of a long, healthy life has fascinated people for a long time. The two Hungarian companies wanted to look at what that life should feel like day to day. The questions they explored were:
- How can innovation improve the quality of everyday life, with less stress, more security and more free time?
- How can biotechnological and technical developments improve our lives?
- Can progress be too rapid?
- What might artificial intelligence bring?
What makes a good life?
According to the respondents, three things above all determine quality of life: health, financial stability, and relationships with family and friends.
Digital detox? Not so fast
The survey found growing demand for a “digital detox”, but the majority of respondents believe innovation improves quality of life. Rapid development does not cause them any particular stress. A growing number of people are also using technological devices to make their daily routines more efficient.
Where AI should deliver
People expect the tangible benefits of artificial intelligence to be felt most in industry, healthcare and mobility.
Medicine and the road ahead
Many respondents named the development of state-of-the-art, next-generation medicines as one of the most important goals for improving quality of life. On the road, the majority would support making safe, convenient and advanced driver-assistance systems (ADAS) standard equipment in future cars.
What the partners say
Attila Horváth of Bosch put the case for technology in practical terms: “Technology, artificial intelligence and advanced driver-assistance systems not only make transport safer, but also take a significant burden off people’s shoulders: they save time, can reduce stress, and thereby substantially improve the quality of everyday life.”
Gábor Orbán of Richter Gedeon Plc. stressed the importance of listening to the public: “It is important to pay attention to the public’s reception of healthcare and biotechnology innovations, and to how the public perceives which healthcare innovations can contribute most to a fuller life.”
Source: BoschxRichter
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